Notes

Context and Association
Context and Association
Scent does not exist in isolation. It’s shaped by context, which is one of the reasons it feels so personal and can be experienced differently from one person to another.... Read more...
Scent and the Nervous System
Scent and the Nervous System
Unlike the other senses, smell has direct access to the centres of the brain involved in memory, mood and regulation. This is why our mood can sometimes shift in response... Read more...